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UNDERGRADUATE BUSINESS PROGRAMS
 
 
   
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The program provides students with extensive background in international business issues such as finance, law, marketing, accounting and economics. Students have numerous curriculum choices so they may tailor their degree to their own area of emphasis. For example, once a student takes the required courses listed above, they may fulfill the remaining requirements with more economic, finance, marketing or management courses. Students who concentrate in international business will also be required to take six credit hours of international courses outside the school of business to help them develop an expertise in a particular geographic area or culture. For example, a student may take Europe in the Twentieth Century, Peoples and Cultures of the Middle East, Central America, or Latin American Politics to name but a few alternatives.

Professor Raman Muralidharan, who helped develop the proposal and whose area of expertise is strategic management within multinational corporations said, "The environment of business is increasingly global for all organizations - big or small. While the large corporations have been global for quite some time, smaller firms have increasingly begun to market their products overseas." In addition, all firms, including those who are essentially local in their scope, face increased competition from international companies.

Professor Raj Kohli, associate professor of finance and chair of the curriculum committee said, "The program includes a full complement of courses addressing various functional dimensions of international business. Faculty designed the concentration to facilitate students who wish to double major in an existing business discipline and in international business."

According to John Withey, assistant dean and professor of marketing at IU South Bend, the program will offer a wide variety of courses in international business, marketing, management, law, economics and cultural history to ensure that graduates possess the background in all these areas to be successful in the international business arena. "It's a Business School degree, but the non-business courses are every bit as important as the business ones," says Withey. "This major will prepare business students with the kind of cultural grounding so significant to success in global business."

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Indiana University South Bend
1700 Mishawaka Ave. P.O. Box 7111
South Bend, IN 46634
Phone: (574) 520-IUSB
(574) 520-4872

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