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School of the Arts

Students visit ad agency Ogilvy & Mather

Lucia Gerdes of Ogilvy PR Worldwide speaks with studentsLucia Gerdes of Ogilvy PR Worldwide speaks with students

During spring break a group of 15 students and Alec Hosterman, senior lecturer in communication studies, went on a tour of Ogilvy & Mather in Chicago. The trip was organized by Aspire intern Marianne Weesner.

Ogilvy and Mather is an international advertising and public relations firm with 450 offices worldwide. IU South Bend students learned about the variety of jobs and the corporate culture at Ogilvy & Mather.  Lucia Gerdes of Ogilvy PR Worldwide explained what an internship at Ogilvy & Mather entails and answered student questions.

The firm’s offices are a testament to their innate creativity. The students got a chance to see a wall decorated with buttons of all the advertisements the firm has done. Ogilvy also has a ping pong table as well as foosball table in one of their lounges, and they place presentation boards around the office, so whenever an idea comes up a presentation board is nearby to jot it down.

The students explored Chicago before the tour at Ogilvy & Mather and saw the Chicago River dyed green for St Patrick’s Day.

Students look at wall decorated with emblems of all Ogilvy ads.Students look at wall decorated with emblems of all Ogilvy ads.

Chicago River sporting St. Patrick's Day green.Chicago River sporting St. Patrick's Day green.