• David Eastman: MS, Indiana University; experienced and dynamic trainer and instructor
  • David Fisher: president of RockStar Consulting; a recognized expert on the uses of social media for both career and business development.
  • Mike O'Brien: MBA, Davenport University; account director, Pathfinders Advertising and Marketing Group
  • Don Schindler: MA, University of Notre Dame; manages AgencyND, the internal marketing and communications department at the University of Notre Dame. Before moving into higher education, Don worked at Carmel-based MediaSauce as a digital strategist and executive creative director.

The Laughing Edge: The Power of Humor at Work

If it's work it's not suppose to be fun, right? Wrong! Like the myths that medicine has to taste bad to be good, or that the only way to grow psychologically is through pain, the myth that work shouldn't be fuFunny Mann is an idea whose time has come and gone. By bringing humor into the workplace, we increase productivity, reduce stress and improve relationships.

Furthermore the Laughing Edge will show you how to:

  • Thrive on change
  • Upgrade customer service
  • Enhance motivation and morale
  • Improve the overall quality of your life

People prefer to do business with individuals and organizations that bring joy and happiness to all that they do. Humor is a value-added service that can help distinguish you from your competition and even attract more customers. Come live on The Laughing Edge where the path to success is filled with fun!

Instructor: David Eastman
3 hours; .3 CEU

Fri., Apr. 20; 9 a.m.-12 p.m.
South Bend [Register]

NEW! REAL TIME COMMUNICATIONS: How you can use Social Media and Digital Marketing for your Business

How's a busy business owner supposed to keep up when the world is constantly adding so many new marketing technologies?

From HTML email to Facebook to web analytics, you may find yourself struggling to get the job done and there doesn't seem to be any relief on the horizon. And don't forget, you still have to do the brochures and flyers. In this class/workshop, Don Schindler will teach you howto get organized with your marketing vehicles, which social media outlets have value that's worth your time and how to measure success online and offline for both you and your brand.

Oh yeah, and don't forget about Google+. You'll get the skinny on it as well. Bring your laptops, too, we'll be doing some hands on activities.

Instructor: Don Schnindler
6 hours; .6 CEU

Mon./Wed., Mar. 12 & 14; 5:30-8:30 p.m.
South Bend [Register]

NEW! LinkedIn and Facebook and Twitter, Oh My! Understanding How Online Social Media Affects Your Business

Do you want to become more comfortable and effective in the rapidly changing world of online social media and networking.? Do you want to learn how to use the Internet to expand your career or grow your business? Are you currently only using one of these platforms (LinkedIn, Facebook, Twitter, etc.) but want to know how integrate the other websites into their business life?
Then this workshop is for you!

By attending you will:

  • Learn all about the different social media and networking options available online
  • Explore what you can and can't accomplish with online social media
  • Understand the context in which the online world fits into your business world
  • Develop a basic working knowledge of the main online platforms and tools: LinkedIn, FacSocial Networkebook, Twitter, and Blogging

Please bring your laptop to this workshop to maximize real-time, hands-on learning!

Instructor: David Fisher
3 hours; .3 CEU

Fri., Mar. 30; 9 a.m.-12 p.m.
South Bend [Register]

NEW! LinkedIn 101: Developing Your Presence Online

LinkedIn, the premier professional online networking service, now boasts over 100 million users, with a new professional joining every second. Join David J.P. Fisher of RockStar Consulting and Ajax Social Media for this hands-on workshop designed to make LinkedIn a powerful part of your career management strategy. Whether you're a business owner, job-seeker, salesperson, or part of a larger organization, stop simply being on LinkedIn, learn how use LinkedIn for professional success!

In this session you'll learn how to build a strong foundation on LinkedIn by focusing on your personal profile – an important step most professionals overlook.

We'll focus on how to:

  • Develop your profile with Applications and other features
  • Use the Summary to tell a story
  • Use the Settings to Balance Privacy with Accessibility
  • Give and get great Recommendations
  • Amplify your message with the Status Updates
  • Create a LinkedIn Networking Plan

Please bring your laptop to this workshop to maximize real-time, hands-on learning!

Instructor: David Fisher
3 hours; .3 CEU

Fri., Mar. 30; 1-4 p.m.
South Bend [Register]

Dealing with Difficult People

Negativity is on the rise. Whether it's due to economic uncertainty, personal problems, or general life stress, more and more people are expressing negativity, even outright hostility, towards others. How can you handle these emotionally-charged people and situations without becoming negative yourself? How can you remain positive and constructive when those around you are taking the polar opposite approach?

That's what Dealing With Difficult People is all about. It will empower you to:

  • Maintain emotional stability in crazy and chaotic times
  • Use empathy, humor, and "communications akido" to defuse hostility, anger, and instability.
  • Apply assertiveness, pacing, and directness to engage negative people in positive ways.
  • Deal with bulldozers, snipers, exploders, and other negative personality styles
  • Manage difficult interactions so positive results are produced

Dealing with difficult people is a challenge that none of us like. This session is your opportunity to learn how to make the best of a wide variety of bad situations, and in so doing create a positive and supportive environment.

Instructor: David Eastman
3 hours; .3 CEU

Fri., Feb. 17; 9 a.m.-12 p.m.
South Bend [Register]